The discovery stage is all about validating assumptions and ensuring there is a shared understanding of the problem being solved.
The above items will guide us in defining UX strategy and UX research methods.
There are generally 3 pillars within the discovery phase:
User testing and usability testing – 2 terms often confused.
Clarify that business goals are clear
Align user needs and business goals as project objectives
Create a vision statement
We will create a (product type) for (who) that (does what) so that (result) by being (key attributes).
A section from a competitive analysis I undertook for the Rangle website engagement.
Ideate & Define
At this stage in the process we should have a clear understanding of the problem and be ready to map and create an M.V.P. The ideate and define stage involves: